NBA fans can always plan their calendars around Jordan Brand’s Christmas sneaker release schedule. Chicago Bulls legend Michael Jordan’s iconic line capitalizes on nostalgia by releasing fan-favorite sneakers throughout the months of November and December each year.
However, it appears that Jordan Brand is making some efforts to cut back on spending this holiday season. News about sneakersA total of six retro Air Jordan sneakers that were supposed to hit stores later this year have been canceled.
The sneakers that were discontinued include new colorways of the Air Jordan 1 Low, Air Jordan 1 High, Air Jordan 3, Air Jordan 5, Air Jordan 6 and Air Jordan 13. Fans can see a graphic of the canceled sneakers in the social media post below.
Other outings canceled for the 2024 holiday season pic.twitter.com/w8nwjgM7KD
— zSneakerHeadz (@zSneakerHeadz) September 11, 2024
However, on the bright side, some much-loved retro colorways of Jordan sneakers are still set to release in the coming months. These include the Air Jordan 4 “White Cement” and the Air Jordan 1 High “Banned.”
While the legendary Air Jordan line remains a cut above the rest of the footwear industry, it is not immune to changes in fashion and consumer tastes. Retro basketball shoes have saturated the market and often end up sitting on shelves before being shipped to outlet stores.
In addition to retro sneakers, athletes and fans can always count on Jordan Brand to release new performance models that are worn by the NBA’s top players each year. Stay tuned to Sports Illustrated Kicks on SI for all your NBA shoe news and beyond.